Customer Relationships – If you don’t ask, you don’t care.

Customer Relationships – If you don’t ask, you don’t care.

Customer Relationships, Selling
What’s real vs your perception? I was flying home to Dublin recently after a business trip & staying with my mother overnight. Taking off early Friday morning from London Southend (yes - London Southend, really!), we rapidly climbed above the Essex countryside. Despite a stag party, it was pretty quiet at that time in the morning. One of the ‘stags’ colleagues peered out the window and, seeing all the farmland, exclaimed “Wow, it’s not until you get up here that you realise just how big agriculture is. It’s huge & employs millions of people.” After that brief interlude he then returned to the true purpose of the day…..”2 cans of Stella, please”. Way too early for me….. It's all in the numbers... That got me thinking about something I’d read…
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The customer is always right…… wrong!

The customer is always right…… wrong!

Commercial Collaboration, Creating Connection, Customer Planning, Great Questions, Selling
Why putting your customer on a ‘pedestal’ serves no-one “I couldn’t say that to them”. “I know he was talking nonsense but I can’t challenge him”. How many times have I heard this type of language from delegates talking about their customer or boss; an internal customer? It constantly surprises me how often even experienced salespeople dis-empower themselves when it comes to their key customers. Despite all the evidence to the contrary, false statements or blatant contradictions, they just get left hanging there; dangling with the powerful potential to unravel deals that are in the interests of both parties. It’s just Fake News.... We see powerful figures getting away with ‘misspeaking’ (2019 for lying) constantly, so are we being trained not to challenge untruths? A few years back, during the…
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Customer Planning – Copy, Paste, Plus 5% won’t cut it.

Customer Planning – Copy, Paste, Plus 5% won’t cut it.

Commercial Collaboration, Customer Planning, Selling
Five tips which will…. Planning Time – ‘Copy, paste, plus 5%’ You know the drill, it’s customer planning time; crept up on you again like Christmas. Didn’t we finish the last one recently? Some helpful person has sent around the latest incomprehensible super spreadsheet template that you’re supposed to understand and complete. Of course, it bears no resemblance to your situation but hey, let’s open the plan from last year….copy, paste and, what’s the plus number that I know we won’t achieve but will save a whole lot of time…5% should do it. They’ll probably get the helpful spreadsheet guy to put a ‘management overlay’ on it anyway when the collective number doesn’t hit expectations. It’s not an inspiring picture but it is very common in my own experience and…
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An outcome focused first approach to delivering results

An outcome focused first approach to delivering results

Creating Connection, Inspiring People, Programmes, Selling, Uncategorized
Top 10 tips when recommending development solutions As Stephen Covey said “start with the end in mind”. So why do so many people say “I need a training course for….” At Expression for Growth we start with the end in mind and are passionate, curious and respectful as we seek first to understand, and then check our understanding, ahead of recommending any solutions to organisations we engage with. Here are our top ten tips to doing this successfully: Define the desired results (behaviours, engagement, commercial results).Identify the problem/s to resolve e.g. what results are not being met?Ask questions to a variety of people to understand what is going on; the good, the bad and the ugly!Understand the behaviours that exist. Why are they not doing it, what makes it so…
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Creating a collaborative environment

Creating a collaborative environment

Commercial Collaboration, Creating Connection, Inspiring People
Inspire, enable & support each other as we learn every day In a recent post I shared 5 top tips to build agility, aka our core strength. This post shares a very practical approach to creating a collaborative environment to inspire, enable and support each other as we learn every day. Picture a traditional wedding cake; it has many layers, is often the same taste on every layer, it is heavy and it is a traditional style and structure. Now let’s consider other types of cake, like cupcakes. What emotions do cupcakes conjure up? Variety of flavours, colourful and bite sized; yum yum! Training at work can be viewed like the old style wedding cake, a big event for a large group of people, a big meal, some speeches (some…
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