Embedding and Behaviour Change

Embedding & Behaviour Change
Embedding & Behaviour Change

Learning That Lasts Beyond Training

True behaviour change takes time. That’s why our commitment extends far beyond the initial training event, providing structured support that transforms learning into lasting performance improvement through embedding and behaviour change.

Initial Training

World-class programme delivery with our Precision Suite, establishing foundation knowledge and skills through expert facilitation and proven methodologies.

Monthly Support Programme

12 months of tailored emails with tips, activities, and guidance for both participants and their managers, ensuring continuous reinforcement of learning.

Manager Coaching Support

Comprehensive guides and monthly resources for managers to effectively support their team members’ journey toward behavioural excellence.

Continuous Learning Platform

Precision Essentials eLearning provides ongoing skill development opportunities, keeping learning front-of-mind and accessible.

The 5% Club

Recognition and celebration of those who consistently demonstrate excellence, joining the elite group of high performers in their field.

“The emails are helpful because they keep the skills and tools from the training front of mind, ensuring they are not forgotten.”

— Participant Feedback

Comprehensive Support Structure

Our dual-track approach ensures both participants and their managers have the resources and guidance needed to embed learning effectively into daily business activities.

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Participant Journey

Monthly guidance emails featuring practical tips, self-reflection activities, and skill reinforcement exercises designed to maintain momentum and build confidence in applying new behaviours.

  • Discover, commit, and GROW methodology
  • Self-assessment and reflection tools
  • Progressive skill-building activities
  • Preparation for The 5% Club application
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Manager Enablement

Dedicated support for managers with specific guidance on how and when to coach their team members, including check-in frameworks and conversation guides.

  • Monthly manager support emails
  • Coaching conversation frameworks
  • Check-in timing and structure
  • Progress tracking guidance
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Precision Essentials

Our eLearning platform provides on-demand access to additional resources, refresher content, and extended learning opportunities that complement the core programme.

  • 24/7 accessible learning resources
  • Skill refresher modules
  • Extended learning pathways
  • Progress tracking and analytics

How Success Is Measured in Embedding and Behaviour Change

We believe in demonstrable results. Our comprehensive measurement approach tracks both behavioural change and business impact across multiple dimensions.

🎯 Performance Metrics

CHEP achieved improved pipeline metrics and reduced sales cycles, leading to global programme rollout. Quantifiable improvements in key business indicators demonstrate real impact.

📈 Business Outcomes

PepsiCo’s commercial capability programme across Europe delivered accessible, high-quality learning that directly supported business objectives through improved team performance.

🌍 Global Impact

Geistlich Pharma’s customised Precision programmes transformed selling skills across international teams, with standardised approaches adapted for different cultures and markets.

🏆 Recognition Excellence

Brown-Forman’s leadership development programme won LEAD Awards for Best Global Program and Innovation in Deployment, demonstrating measurable transformation in leadership capabilities.

💪 Behavioural Change

The 5% Club membership represents the ultimate measure, participants who consistently demonstrate excellence in their field, joining the elite ranks of top performers.

⚡ Sustained Application

Royal Bank of Scotland transformed customer relationships through improved advocacy scores and share of wallet, with results leading to expansion across multiple divisions.

The Science of Sustainable Change

Research shows that behavioural change is gradual, taking 9-12 months to become truly embedded. Our methodology is designed around this reality, providing sustained support through the critical embedding period.

The 5% Club

The 5% Club

Experience shows that only 1 in 20 people consistently demonstrate excellence in their chosen field. Our programmes are specifically designed to help your team join this elite group through structured support and proven methodologies.

“The intent of the support emails is absolutely right; it’s the kind of support managers need.”

— Manager Feedback

Frequently Asked Questions About Embedding and Behaviour Change

Still have questions?

Complete Your Commercial Excellence Journey

View our complete suite of commercial skills training programmes. Many clients combine multiple programmes for comprehensive team development: