Your framework needs to fit 6 core human needs.
To be successful in any sales role, you need to have a framework and you need to consider human needs and wants, as discussed in our previous video: https://lnkd.in/d5MBA7k
Think about it…we focus on engaging with needs when we are selling (if we do a good job). How powerful it could be if we are able to establish which needs are also wants….fuelled by the desire that goes with them being ‘wants’. If we establish those as well, our solutions can become even more compelling.
Gareth Moxom and Alex Selwood talk about how your sales framework needs to fit six core needs and what that means. If you do not want to lose the sale and you want to be a success, watch this short video.