What do they value?

What do they value?

The customer is always right? Right? Wrong.

Often your customer has only a limited knowledge of what you can do for them. How can they be right if they don’t know? Asking great questions about what you could do for them stimulates their thinking and allows the salesperson to uncover the customer’s needs and requirements, understanding what is valued.

Alex Selwood and Gareth Moxom discuss in this short video, how to really know what your customer’s needs are, and how to then add value according to those needs.

If you’d like more information of how we can support you or your sales teams, click here: https://www.expressionforgrowth.com/virtual-learning-sprints/#precision-selling