Who We Work With
Finding the right commercial training partner is harder than it looks, and we’d rather tell you upfront whether we’re it or not. Over 25 years, Expression for Growth has been intentional about who we work with.
Large enterprises and multinationals who need more than a training event. Organisations where commercial performance genuinely matters and where lasting capability change, consistent, measurable, and built to scale, is the goal.
Who Gets the Most From Working With Us
Five distinct groups come to us with different challenges and different starting points. Whether you’re a Sales Leader trying to lift a whole team’s performance, an L&D professional building the internal business case, or a global organisation managing consistency across markets, there’s a reason the right commercial training partner for household names like Johnson & Johnson, Unilever, PepsiCo, and Hasbro has been Expression for Growth.
Are We the Right Fit For You?
What a Good Fit Looks Like
We work best when commercial performance is a strategic priority and lasting change is the goal, not just a training event ticked off a list. Here’s how to tell.
Commercial performance matters strategically and you want lasting behavioural change, not a box ticked.
You work within a large enterprise or multinational that needs consistent capability built across regions or teams.
You’re looking for a one-day, off-the-shelf course with no follow-through or measurement of impact.
You need a provider with no interest in your business outcomes, just content delivery.
Who We Work With
Five distinct groups come to us with different challenges. Each has a different starting point. Find yours below.
01
Sales Leaders
Sales Directors, VPs, and Heads of Sales accountable for team performance
Typical Challenges
How We Support You
We build selling disciplines that stick; from structured preparation and discovery, to value articulation and negotiation. As a result, your team learns to lead commercial conversations with confidence, not just product knowledge.
Where We Usually Start
A diagnostic-led conversation to identify where the performance gap sits, then a programme designed to close it.
02
Commercial Teams
Account Managers, Business Development Managers, and anyone responsible for growing revenue
Typical Challenges
How We Support You
We work on the commercial moments that matter most: discovery conversations, proposals, negotiations, and follow-through. Additionally, it’s practical, applied, and built around how your customers actually buy.
Where We Usually Start
Often the negotiation moment, where margin is most at risk and the opportunity to improve is greatest.
03
L&D and HR Professionals
Learning designers, talent leads, and HR Business Partners building capability programmes
Typical Challenges
How We Support You
We design and deliver capability programmes that business leaders actually value, with pre- and post-measurement built in. Furthermore, we help you build the internal case and demonstrate commercial impact.
Where We Usually Start
A discovery conversation about your commercial capability strategy, mapped to your business objectives and measurement framework.
Start with an exploratory call
04
Senior Leadership Teams
MDs, CEOs, and C-suite leaders driving organisational commercial performance
Typical Challenges
How We Support You
We work at the intersection of strategy and skill, helping organisations embed a commercial mindset, not just improve individual performance. As a result, we create alignment across leadership and frontline teams alike.
Where We Usually Start
Building commercial mindset, storytelling, and customer-led decision-making at senior level, before cascading into the wider organisation.
05
Global and Regional Organisations
Multinationals and large enterprises operating across multiple markets
Typical Challenges
How We Support You
With 25 years working alongside Fortune 500 organisations, including Johnson & Johnson, Unilever, PepsiCo, and Hasbro. As a result, we understand building consistent capability at global scale without losing local relevance.
Where We Usually Start
A scoping conversation about your markets, scale, and objectives, then a programme architecture that flexes across regions while staying coherent.
Start with an exploratory call
What Our Clients Have In Common
The Result: Right Partner, Right Programme, Right Time
Whichever group you belong to, the starting point is always the same, an honest conversation about where you are, what you need, and whether we’re the right fit. If we’re not, we’ll tell you straight away. However, if we are, we’ll show you exactly how we’d approach it.
Frequently Asked Questions About Working With Us
Still have questions?
Complete Your Commercial Excellence Journey
Precision Selling is part of our complete suite of commercial skills training programmes. Many clients combine multiple programmes for comprehensive team development:
